Detect
Detect built a PCR-quality Covid-19 test that provides at-home results in just one hour. To introduce the brand, I crafted a creative campaign that included email marketing, paid media, organic social, landing pages, and merchandise.
Clinical Trial Ads
Along with their at-home PCR Covid-19 test, Detect is creating a fleet of accurate at-home tests for all types of ailments. Below is a series of paid-media ads to convince people to sign up for Detect’s clinical trials.
Paid Media
Organic Social
I spearheaded Detect’s Twitter, Instagram, and LinkedIn accounts. Check out the Instagram Story version of Detect’s Super Bowl campaign below.